According to the Australian Bureau of Statistics, in the year 2013, Australians bought over $37 billion worth of products and services online and the numbers are increasing. It is obvious that small businesses realize the potential and are taking their online marketing very seriously. If you have a business, you need to make sure you are staying ahead of your competition and you have an effective Online Marketing strategy.
Marketing online is a mix of SEO (search engine optimization), SMO (social media optimization) & SEM (search engine marketing). The questions you need to ask yourselves are how to start, how much time, efforts and money should you spend especially if you are just starting to take your business online.
1. Money: The best part of marketing your offerings online is the fact that you don’t need to spend tens of thousands of dollars to be able to do so. You can use social media platforms such as Facebook, Twitter, LinkedIn and YouTube to promote your Company Page for free. If you are already involved in such activities and now want to take it to the next level, you need to consider advertising your products and services using Google Adwords & Facebook Advertisements etc.
2. Time: Time is one such factor that you need to give on a consistent basis to ensure your brand stands out online. Small businesses which are only just starting to go online should be looking to spend at least 5-10hrs/ week promoting themselves on social media platforms.
Now it was about how to start your online campaign, there are certain factors that need to be considered while making an effective strategy,
a) What is your target market?
b) What are your product/ service that you are offering?
c) Which social media platforms you need to choose depending on your offerings?
d) How to make sure you are not over doing your posts, comments and blogs?
e) Who are your competitors and how are they doing?
Search Engine Marketing perth has been an effective way of getting your business found on the internet but it has to be done right. You need to find an agency which can build you an effective campaign that generates maximum amount of leads that are qualified and you make the most of your campaign.
Talk Australia integrates your social media marketing, seo web design services and Internet Marketing to give you the desired results and make the most of your marketing budget.
So whether you are a small business looking for web designers or online marketers in Melbourne, Sydney or rural Western Australia, talk to the experts and see the difference.
Marketing online is a mix of SEO (search engine optimization), SMO (social media optimization) & SEM (search engine marketing). The questions you need to ask yourselves are how to start, how much time, efforts and money should you spend especially if you are just starting to take your business online.
1. Money: The best part of marketing your offerings online is the fact that you don’t need to spend tens of thousands of dollars to be able to do so. You can use social media platforms such as Facebook, Twitter, LinkedIn and YouTube to promote your Company Page for free. If you are already involved in such activities and now want to take it to the next level, you need to consider advertising your products and services using Google Adwords & Facebook Advertisements etc.
2. Time: Time is one such factor that you need to give on a consistent basis to ensure your brand stands out online. Small businesses which are only just starting to go online should be looking to spend at least 5-10hrs/ week promoting themselves on social media platforms.
Now it was about how to start your online campaign, there are certain factors that need to be considered while making an effective strategy,
a) What is your target market?
b) What are your product/ service that you are offering?
c) Which social media platforms you need to choose depending on your offerings?
d) How to make sure you are not over doing your posts, comments and blogs?
e) Who are your competitors and how are they doing?
Search Engine Marketing perth has been an effective way of getting your business found on the internet but it has to be done right. You need to find an agency which can build you an effective campaign that generates maximum amount of leads that are qualified and you make the most of your campaign.
Talk Australia integrates your social media marketing, seo web design services and Internet Marketing to give you the desired results and make the most of your marketing budget.
So whether you are a small business looking for web designers or online marketers in Melbourne, Sydney or rural Western Australia, talk to the experts and see the difference.